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Gamblers Wanted: Atlantic City Gamblers Show Up, Finally, at Revel

Gamblers Wanted: Atlantic City Gamblers Show Up, Finally, at Revel

14 February 2020 — Carzex Store

Gamblers Wanted: Atlantic City Gamblers Show Up, Finally, at Revel

Also Revel’s Facebook web page bears their slogan that is new Wanted

Oahu is the first good news since Atlantic City’s casino that is newest started: finally, a marketing campaign appears to be working, and July’s numbers mirror the improvements every where within Revel Casino-Hotel.

New Campaign Working

With its seemingly apparent ‘Gamblers Wanted’ campaign including a massive sign plastered close to the front side associated with the casino Revel has apparently managed to make it clear that their former no-smoking, chi-chi attitude is away with the Atlantic Ocean tides, and a more approachable ‘come on in and invest your hard earned money’ tactic is working for them.

Revel’s revenues for July were $23.4 million, from a combined take from both slots and table games, which represents a dramatic 33 percent jump from this past year.

‘I think the July outcomes clearly reflect the impact of the ‘Gamblers Wanted’ campaign,’ said Jeffrey Hartman, Revel’s interim CEO.

Overall, however, Atlantic City casinos will be wanting more gamblers; the figures for each of the beleaguered gambling city’s casinos continued to freefall, with a nearly 4 percent fall when compared with 2012, according to numbers released by the state’s Division of Gaming Enforcement. The only real other gambling enterprises that showed gains besides Revel were Borgata, up 19 percent, and Resorts Casino Hotel, by having a 6 % jump when compared with year that is last.

Holiday Helpers

Helping the July figures, apparently, was the July Fourth holiday tourist influx. Officials say there was a nearly 7 percent rise in Atlantic City Expressway toll plaza traffic that is the major throughway to drive to Atlantic City. Similarly, they state 7 percent more visitors stopped at the given information facilities that surround the Atlantic City Convention and Visitors Authority.

And despite the call for those prepared to wager, it would appear that at final Atlantic City’s efforts to mimic just what has struggled to obtain years in nevada namely, non-gaming draws like headliners, retail and fancy restaurants may be working; a sold-out performance by pop songstress Beyonce and the Atlantic City Food & Wine Festival both served as good draws for more tourist task.

‘There is no doubt that special events in Atlantic City are a major draw for tourists,’ said Jeffrey Vasser, president of the Atlantic City Convention & Visitors Authority. Vasser added that Convis events this year have pulled 212,950 attendees to AC, while placing 40,772 room nights and $64 million in meeting ancillary spending into the coffers of hotels, casinos and retail.

Of course, while one good month is good, for a property like Revel which has been plagued with bad numbers since it opened just 15 months ago, an ongoing winning streak is going to be required to persuade investors that the worst has ended. To that end, Hartmann says there could be more of the promotions that are incredibly creative after Labor Day.

‘We’re reasonably confident that we can keep the marketplace share figures,’ Hartmann said, hedging his wagers.

The casino went into major rebranding mode after a Chapter 11 bankruptcy filing this Spring, from which it emerged with brand new ownership and a new (interim) CEO in Hartmann. He states the strategy that is basic to re-position the casino from ‘luxury’ to more of an ‘everyman’ kind of home.

‘we have been profoundly grateful that many Atlantic City gamblers are giving us a chance that is second’ Hartmann said.

Two $1 Million Prizes Awarded from Ohio Casino Customer Name Mixup

Two patrons aided by the name that is same took home $1 million following an Ohio casino error

As soon as the Horseshoe Casino in Cincinnati held a $1 million drawing for customers for a Saturday evening, the house was loaded. The drawing had been televised and plenty of local media were on hand to catch a glimpse of the champion. The announcer drew the name that is winning said:

‘Our next millionaire from Cincinnati is Kevin Lewis that is:!’

You Win! No, Wait, YOU Win!

It absolutely was the moment of the life time for Kevin Lewis, who was simply in attendance that night. He was there with his fiancée, and the two began casinopokies777.com to commemorate, gathering the giant check and accepting the adulations of the adoring crowd.

And that’s about when the casino realized they’d a major problem on their arms.

Kevin Lewis, as it turns out, isn’t exactly a name that is rare. And while one Kevin Lewis ended up being in the crowd during the casino, another one was watching on television, waiting to see if he’d win the drawing. And as it proved, it had been the Kevin Lewis at home whom was the real winner not the one at the casino.

After the presenters realized they conferred with casino officials in order to make a decision on what to do that they were awarding the prize to the wrong man. There have been undoubtedly plenty of solutions to them: only the winner that is rightful’ the cash, and several such mistakes are resolved by giving the regrettable and incorrect ‘winner’ a token prize or almost nothing.

But the Horseshoe made a decision to simply take another approach. Rather than result in the guys worry about which one could ultimately receive the prize, they just awarded two million dollar rewards alternatively: anyone to each Kevin Lewis who had taken part in the contest.

‘This was our blunder,’ said casino general manager Kevin Kline in a statement. ‘So in keeping with our dedication to perform some thing that is right our guests, Horseshoe awarded a $1 million prize to each of the men.’

The ‘correct’ Kevin Lewis hasn’t had comment that is much the specific situation, and their prize cash was never ever actually in question. However the Lewis who showed up at the casino that night is grateful that luck had been on their side.

‘When I heard my name I said, ‘God finally gave me a win that is big” Lewis told neighborhood television station WCPO. He later attributed his win to simply ‘being in the right place at the proper time.’

Six Degrees of Separation

Incredibly, the two winners have complete lot in accordance. Not only do they share a title and play at the casino that is same but they both live within the city of Cincinnati, are both within their 50s, and are both engaged to be married making the mix-up even more bizarre.

Certainly one of the chief reasons for a casino being therefore generous in a situation such as this 1 is certainly to generate some good PR, and the Horseshoe may be the big champion on that account. On social media marketing internet sites like Facebook, the Horseshoe’s page was inundated with messages praising their decision, with most clients seeing it as a classy move with a business that ended up being under no responsibility to give away the excess money.

Caesars Entertainment Misses A place in Macau

There won’t be any Caesars Entertainment casinos in Macau

In what may have seemed like an odd move for a huge casino conglomerate that is among the few without existence in Macau the most lucrative gaming destination on earth Caesars Entertainment Inc. sold off its 175-acre golf course land that borders Macau’s chi-chi Cotai Strip the other day. a developer that is asian paid $438 million for the property, and it should officially change hands by the end of the year.

The big questions is, why?

No License to Deal

it might revolve around Caesars’ ability to secure a gaming license; or absence thereof.

The casino giant purchased the golf course area back in 2007, for $578 million, then called the Macau Golf program, expecting to turn it into another casino-hotel complex like competitors Las Vegas Sands, Wynn Resorts Ltd., and MGM Resorts International have all done so successfully in the decade that is past. However, it absolutely was not become, and in retrospect, Caesars CEO Gary Loveman says it was a blunder that is huge plus one they’re still paying for. Caesars was also provided a Wynn Resorts sub-concession back 2006, but nixed the chance; a move that has been obviously a bad one looking back, Loveman admits.

The problem lies in the reality that the Macau government has cut off issuing any additional gaming licenses beyond the present six concessions and sub-concessions, so Caesars type of shot themselves into the foot by not using the Wynn deal once they could. Never having themselves submitted an application back in 2001 following the lifting of a 40-year monopoly in Macau by billionaire businessman Stanley Ho Caesars, still known as Harrah’s Entertainment at that time doesn’t have second possibility to enter probably the most profitable gambling region on the planet now; an unfortunate reality for a company that carries the highest long-term financial obligation load of any casino conglomerate out there: an impressive $23.7 billion.

Macau has held the #1 gambling revenue-producer spot for quite a while now; the Chinese Administrative that is special District in $38 billion in 2012, beating Las vegas, nevada six times over. Year and just since the start of 2013, Macau has shown an increase of 16 percent over last.

Internal Rebranding

Caesars happens to be busy doing some major internal company reorganization: it’s spinning off its Las Vegas Planet Hollywood casino, its interactive gaming company (the business’s WSOP-branded online poker is next in line to introduce in Nevada) and a fully planned Baltimore casino as a separate company that are going to be majority-owned by the parent.

Clearly, buying and offering property for the profit is additionally not just one of Caesars’ most readily useful decision-making skills either; the business took a $101 million write-down on the land, which they had called Caesars Golf, if they wear it the market this past year, and even that leaves them $40 million in debt, by our calculations, following the sale. Caesars says they expect to the anticipated $420 million in profits from the sale to cover their debt down.

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